AEHRA fuses beauty and innovation in two new EVs
AEHRA has revealed two new electric vehicles: the Impeto SUV and the Estasi Sedan.
The company has also submitted a €1.2 billion development plan to the Ministry of Industry and Made in Italy for the construction of a state-of-the-art manufacturing facility.
AEHRA’s philosophy is to fuse cutting-edge EV technology with breathtaking automotive art, with a focus on driving pleasure and sustainable mobility.
The boldly designed Impeto SUV takes its name from the emotion ‘impetus’, celebrating a surge of creative energy, while that of the Estasi sedan reflects the emotion ‘ectasis’, the intense rapture from contemplating an object’s beauty. The two models will enter production in mid-2026.
AEHRA founder and CEO Hazim Nada said: “We are delighted to unveil the names of the first AEHRA models, the Impeto SUV and the Estasi sedan. These highly conceptual vehicles represent an expression of pure Italian automotive art that is, in our eyes, an unprecedented fusion of beauty and innovation.
“This provides further validation of AEHRA’s mission to redefine ultra-high premium, sustainable mobility by exploiting the very latest engineering, battery and manufacturing technologies.”
The manufacturing campus will be located at Mosciano Sant’Angelo in the Abruzzo region of northeast Italy. About 540 new jobs will be created at the facility and an additional 110 roles in Milan, where the company’s HQ is based.
AHERA has been invited to a key summit on the future of the Italian and European automotive industry at the Ministry of Enterprise and Made in Italy on August 7 in Rome.